Surviving the Future of Retail: Adapting to Gen Alpha and Generative AI

Gen Alpha and Generative AI – the two ultimate disruptors in the retail ecosystem are changing the consumption patterns and experiences. With a hyper-personalized approach in selling, customers are leaning more towards consistent, sustainable, and seamless experiences. To deliver seamless digital experiences, businesses need to modernize their systems and digitize end-to-end processes too. This requires an overhaul of legacy systems that have been in place for years, a complex and time-consuming process that may even require a complete rebuild of the entire technology stack.