Video Platform Provider Safeguards Live Streams and Reduces Review Time by 60% with AI-powered Content Moderation
About the Client
The client is a leading video platform provider based in New Jersey that facilitates live-streaming experiences for events like sports and concerts. They develop live streaming and interactive video platforms with an engagement of more than 1 million users watching the stream concurrently.
Challenges
With such a large volume of users streaming at any given time, the company needed real-time content moderation checks to ensure appropriate content on their social media channels.
They sought to leverage AI to classify and flag inappropriate videos, ensuring a safer and more secure viewing experience for their users.
Searce Solution
Searce built a first-line filter to identify inappropriate content in live streams, focusing on developing a binary classifier to flag explicit videos that include:
- Text-Based Content: This included subtitles and text displayed on signs or objects within the video.
- Explicit Content: Identified violence, sexual content/nudity, and hate symbols using custom models trained on Kiswe’s provided samples and supplemented with public datasets.
- User-Generated Content: The solution considered the potential for inappropriate material that users may produce within the live streams.
The technology company’s team struggled to review over 10,000 minutes of video content monthly. Searce’s AI solution automated the review and moderation process, reducing review and tagging time by 50-60% through parallel processing. This transformed their moderation process, increasing coverage from 10% to 100%, and greatly enhancing the quality of their platform.
As a result, the enhanced content safety from custom models identified harmful material better, fostering a safer user experience. Proactively removing such content built user trust and encouraged engagement. Accurate moderation ensured regulatory compliance, reducing legal risks. Additionally, the robust system allowed the company to offer moderation services to other businesses, creating a new revenue stream.